MOBILE BANKING APP
FROM 2.1 TO 4.8
STAR RATING
FOR A FINTECH COMPANY
Digital banking startup with mobile-only platform suffering from 2.1-star rating. Customer acquisition stalled, marketing ROI zero. CEO deadline: 3 months to fix or shutdown.
The platform needed comprehensive mobile testing across 67 device configurations to transform a failing banking app into a top-rated financial services platform.
Critical issues affecting user experience and platform reliability:
15%+ crash rate on some device models, creating severe reliability issues.
Biometric bugs and session timeouts preventing users from accessing their accounts.
Duplicate transactions and balance discrepancies eroding customer trust.
App worked on flagship devices but failed on mid-range and older models.
Slow load times (8-12 seconds), UI lag, and excessive battery drain.
Biometric bypasses and insecure storage of sensitive financial data.
Implementation
5-person mobile testing team:
iOS 14-17, Android 10-14: flagship to budget devices. Various screens (notched, foldable, tablets), chipsets, memory. Real physical devices for accurate results.
420+ scenarios: all banking workflows. Biometrics (Face ID, Touch ID, fingerprint). Transactions, account management, notifications. Security: jailbreak/root detection, secure storage, SSL pinning.
Crash logging (Firebase Crashlytics), memory leaks, battery profiling, launch times. Poor network conditions (2G, 3G, dropouts). Low memory/battery behavior.
UI/navigation improvements identified. VoiceOver, TalkBack, screen readers tested. 5 languages, regional formats validated.
Crash reporting, CI/CD smoke tests, quality dashboards for ongoing quality assurance.
Tools
Key Achievements:
- App rating climbed from 2.1 to 4.8 stars – 12,000+ positive reviews praising stability and performance
- App stability reached 99.4% – Crash rate dropped from 8.3% to 0.2%, eliminating critical reliability issues
- 340% user growth in 6 months – From 45,000 to 198,000 active users as word-of-mouth improved
- 87 critical crashes fixed – All major crash scenarios eliminated across device matrix
- Transaction success rate: 99.8% – Eliminated failed transfers and duplicate transaction issues
- App load time reduced 73% – From 8-12 seconds to 2-3 seconds average
- Customer acquisition cost down 62% – Improved ratings reduced need for paid advertising
- Saved company from shutdown – CEO credits quality transformation with saving the business
Business value
- Comprehensive mobile testing across 67 device configurations transformed a failing banking app into a top-rated financial services platform
- Drove 340% user growth and saved the company from potential shutdown
- Delivered exceptional user experience with 99.4% stability and 4.8-star rating
Ready to Transform Your Mobile App?
Let's discuss how comprehensive mobile testing can improve your app's rating and user experience.
Schedule a Consultation View More Case Studies